Key Takeaways

Trademark registration gives the owner the exclusive right to use and enforce the mark for the goods or services listed in the application, in Thailand. Registration is not a quality certification, not a government approval of the product, and not a guarantee that no conflicting rights exist.

What Is a Trademark, and Why Register One?

What is a trademark?

A trademark is a symbol used to show the distinctive identity of a business owner's goods or services. Once registered, it helps customers recognize and distinguish your product from competitors in the market. A trademark can be a logo, a product name, or any other symbol carrying a specific meaning.

Trademark

Why register a trademark?

Registration gives the owner the exclusive right to use the mark on the goods or services listed in the application, and the right to take legal action against someone using the same or a confusingly similar mark on the same type of goods or services without permission. Registration is not a certification of product quality, not a government approval that the product is safe or lawful under other regulations, and not a confirmation that no other party's rights conflict with it — the Department of Intellectual Property only examines whether the mark is registrable under trademark law.

What trademark registration does and doesn't cover

How long is it protected?

A trademark is protected for 10 years from the date of registration, and can be renewed for another 10 years, indefinitely, provided the renewal fee is paid and the mark remains in use. That means you can keep using your trademark in business with confidence for a very long time.

Trademark protection term

If you're interested in registering a trademark, click the link to see the details.

Tavich Taweewatanapan
Reviewed by Tavich TaweewatanapanCompany Director and Registered Patent Agent · Reviewed Sep 21, 2026